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Only 3 redesign slots left this quarter Dermatology Website Redesign

Modernize your practice site. Without losing SEO.

A calm, senior-led redesign for dermatology practices — faster, safer, more beautiful. 301 redirects, HIPAA-aware forms, and rankings preserved.

Redesigns from$4,900· fixed-scope, milestone billing
Zero SEO loss Zero downtime HIPAA-aware Lighthouse 95+
Before and after dermatology website redesign
Before
After
← Drag to compare →

Trusted by 50+ dermatology practices · Featured in

MedSpa TimesDerm WeeklySkin Health TodayClinic GrowthPractice HQ
Signs You Need a Redesign

Hover to see the fix

Every red card below is a common dermatology-site problem. Hover (or tap) to see the redesign fix.

Slow load times
> 4s LCP
Edge caching + image pipeline
< 1.2s LCP
Broken on mobile
60%+ traffic lost
Mobile-first rebuild
100% responsive
Invisible on Google
Page 3+
Schema + on-page SEO
Top 3 local
Outdated design
Trust drop
Custom design system
Premium brand
HIPAA risk
Unsecured forms
BAA-ready stack
Audit-friendly
Low bookings
< 2% CVR
CRO-tuned flows
6%+ CVR
What Changes

Before vs. after a real redesign

Averaged across dermatology practices we've relaunched in the last 24 months.

Page load (LCP)
Before > 4.0s
After < 1.2s
Lighthouse score
Before 48
After 98
Booking conversion
Before 1.8%
After 6.4%
Local Google rank
Before Page 3
After Top 3
SEO Preservation

How we protect your rankings

A 90-day, five-step protocol that keeps Google (and patients) finding you through the cutover.

Day 1
Full URL crawl + rank snapshot
Week 2
1:1 redirect map approved
Launch
301 redirects deployed with cutover
Day 30
Google Search Console clean
Day 90
Rankings monitored & tuned
Target Audience

Redesigns for every dermatology practice

Solo Dermatologists

A boutique refresh that repositions your brand and lifts bookings.

Multi-location Clinics

Consolidate scattered sites into one scalable, per-location system.

Pediatric Dermatology

Warmer, parent-friendly UX with clearer intake and guardian flows.

Mohs & Surgical Dermatology

Elevate authority for referring physicians and self-referrals.

What Makes It Premium

Six standards on every redesign

Design, engineering, SEO, and compliance — engineered together from day one.

Zero SEO Loss

301 redirects, preserved URL structure, content mapping, and rank monitoring for 90 days.

100% Custom Design

No templates — a bespoke system for your clinic's brand and specialties.

Lighthouse 95+

Performance-obsessed rebuild — image pipeline, edge caching, lean JavaScript.

HIPAA-Aware

Secure forms, BAA-ready hosting, no PHI in analytics, audit-friendly stack.

Fully Responsive

Pixel-perfect on desktop, laptop, tablet, and mobile — real-device tested.

Accessibility (WCAG AA)

Keyboard-first, contrast-safe, screen-reader labeled — inclusive by default.

Medical Services Coverage

Every service page rebuilt to convert

We restructure and rewrite every treatment page — accurate, patient-friendly, keyword-mapped, and marked up for rich Google results.

Keyword-mapped H1 / H2 / FAQ
Content migrated with 301s
HIPAA-aware intake forms
Fast, indexable, mobile-first
  • Acne Treatment
  • Eczema Treatment
  • Psoriasis Treatment
  • Skin Infection Treatment
  • Skin Allergy Treatment
  • Skin Cancer Screening & Treatment
  • Mole Evaluation & Removal
  • Cyst & Lipoma Removal
  • Wart Removal
  • Nail Disorder Treatment
  • Hair Loss Treatment
  • Scalp Disorder Treatment
  • Rosacea Treatment
  • Hyperpigmentation & Melasma
  • Scar Treatment
  • Burn Scar Treatment
  • Vitiligo Treatment
  • Skin Biopsy & Diagnostics
Redesign Process

Four phases. Zero surprises.

01

Audit & Diagnose

SEO, performance, UX, and content audit of your existing site. We map what to keep, fix, and replace.

02

IA & Redirect Map

New sitemap + 1:1 URL mapping with 301s planned before a single design decision is made.

03

Design & Build

Custom design system, hand-coded build, HIPAA-aware forms, schema markup baked in.

04

Migrate & Launch

Content migration, redirect deployment, zero-downtime cutover, and 90-day rank monitoring.

Recent Redesigns

Before & after transformations

View full portfolio
Lumen Aesthetic Dermatology dermatology website redesign

Lumen Aesthetic Dermatology

Before → After · +187% bookings, kept rank #1

Radiant Skin Institute dermatology website redesign

Radiant Skin Institute

6-site consolidation · +142% traffic

Cascade Mohs & Surgical dermatology website redesign

Cascade Mohs & Surgical

Redesign · +230% referral leads

Dr. Ethan Caldwell, MD

"The redesign was seamless — we didn't lose a single Google ranking, and within 60 days our bookings doubled. It finally looks like the practice we run."

Dr. Ethan Caldwell, MD
Lumen Aesthetic Dermatology · Solo
FAQ

Redesign, answered

No — we preserve URL structure, implement 301 redirects for changed paths, retain content and internal links, migrate metadata and schema, and monitor rankings for 90 days post-launch.

Typical dermatology practice redesigns take 5–8 weeks. Multi-location or complex sites take 8–12 weeks. We move on a weekly milestone schedule.

Yes. We audit, restructure, and migrate every page — services, providers, before-and-afters, blog, forms, and location data — into the new IA without loss.

Yes. We integrate with common dermatology EHRs, patient portals, booking widgets, and CRM tools. HIPAA-aware handling throughout.

We can start planning during your notice period and go live the day your existing site can be replaced. Zero downtime on launch day.

Free Website Audit

Time to retire your old dermatology site?

Send us the URL. We'll personally review it and show you exactly what's costing you patients — and how a redesign fixes it without touching your SEO.

DW — Dermatology Website Design
Dermatology Website Design
Helping Dermatologists Grow Online

You might also want to explore: planning a full site migration, ongoing care after launch, or see live dermatology sites.

Get a Redesign Quote